Whether you’re brand new or looking to expand, this course is designed to give you everything you need—without the trial and error.
Shaved Ice University
Shaved Ice University is made up from four main courses
+ Resource Library (included with every course)
Get your business set up for success from the start. In this course, you’ll learn how to accept payments, set up a simple and effective website or booking form, create processes that save time, and keep everything organized.
This course covers how to use and maintain your shaved ice equipment, prepare sugar water and flavors, manage different stand setups, set pricing, and streamline your day-to-day operations. Includes customizable event stocking checklists and printable flavor recipes.
Learn how to book and find events to grow your business. This section dives into strategies like optimizing your online presence, sending email campaigns, and ways to drum up business!
Access to the Resource Library is included with each course. Providing pre-built materials such as checklists, flyer examples, and our network of trusted partners.
Each course has 8–15 lessons. You can purchase all the courses for a package deal of $500. This also includes access to the Resource Library. As an early member to the course, you will be grandfathered into any changes and new materials added in the future.
Explore the numbers. Use the profit study to see how your own costs and pricing affect potential earnings.
Still have questions? Visit the FAQ.
Pre-built materials such as stocking checklists, cup count sheets, printable flavor recipes, flyers, and more.
If you have sold 0 to 10,000+ shaved ice this course is for you.
The founder started selling shaved ice in 2018 at age 20 and worked every event for the first two years. Mentorship from Lyle Rupp at Snowie Cincinnati helped her learn the equipment and the business. Hiring a small team and adding equipment let her manage multiple events and spend more time finding new bookings, marketing, and building relationships.
Snowie began with two brothers in a garage and has helped entrepreneurs start shaved ice businesses for over 40 years. The university shares the practical lessons behind that growth, from reinvesting and setting prices to hiring and streamlining daily operations.
Build a local brand that stands out while leveraging the proven systems that Snowie has perfected over 40 years.
Gain access to bonus branded templates, and tools made just for Snowie operators.
From beginners who want to launch with confidence to seasoned pros ready to scale, this course provides value at multiple levels.
Shaved Ice University is made up from four main courses
+ Resource Library (included with every course)
It’s designed for aspiring entrepreneurs, current food truck owners, and operators looking to grow a side business into a full-time business.
The course uses Snowie products in its examples, and most lessons apply to independent shaved ice businesses and other equipment.
The course focuses on shaved ice. Many lessons on pricing, marketing, and operations also apply to other food trucks.
Costs depend on your setup, such as a mobile unit, stand, or storefront. The free part of the course covers cost breakdowns and financing options. You can also explore the startup guide.
Results vary. The course covers how to find events, manage costs, set prices, and grow. The profit study helps you explore how costs and prices affect potential earnings.
You’ll have access for at least three years, including new materials and updates added during that time.
Still have more questions? Get in touch.
Feel free to reach out with any questions!
©2026 Shaved Ice University.
Snowie Truck
Enclosed Trailer
Open Air Trailer
Cart
Tent